Target:
- Establish Dhe Puttu Dubai Social Media brand pages
- Gained 2K+ organic followers on the page in the first 6 months
- Increase instore sales by 15%
- Increase overall brand awareness in the region within 6 months
Solution:
- Specific, insights-based & data-driven social media strategy for each channel
- Adapting to the emerging channels
- Ongoing content & conversational community management across our channels
- Additional content approach (offers & giveaways tested for our audience)